Next Batch Start From 08th Oct
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The Office Pass, Cyber City, DLF Phase 3, Sector 24

Email Marketing Campaign Management


  • What is email marketing?
  • About SMTP and mail servers
  • Understanding, Mail IPs, Reverse DNS checks
  • How email travels from one terminal to another?
  • Types of email marketing Opt-in &mass mailing
  • What Is opt-In email marketing?
  • All about Email marketing tools like MailChimp, Constant Contact, Aweber, etc.
  • Setting up lists & web forms
  • Creating an email broadcast
  • What are auto responders?
  • Methods of mass/bulk emailing
  • Best practices to send bulk emails
  • Tricks for effective mail delivery in inbox rather than Spam/Junk folder
  • Improving ROl with NB testing
  • Challenges in sending bulk emails
  • Dealing with issues and challenges in mail marketing